Teaching OM

SE27.1 Teaching Integrated Topics in Production & Operations Management Emmanuel S. Eneyo --- Southern IL Univ., Dept. of Mech. & IE, Edwardsville, IL 62026-4805, (eeneyo@siue.edu)

We present a framework to facilitate delivery of integrated concepts¨ to students in a classroom emphasizing team approach. The session¨ will include presentation of a coordinated effort to create and¨ utilize simple computer-based tools to teach integrated concepts in¨ production planning of a manufacturing process.

SE27.2 Enhancing the MBA Operations Curriculum: Teaching Yield Management Prakash Mirchandani, Ajay Mishra --- Univ. of Pittsburgh, Katz Grad. Sch. of Bus., Pittsburgh, PA 15260 , (pmirchan@vms.cis.pitt.edu)

Recent academic literature and successful applications in airlines,¨ hotel, automobile rentals, etc., highlight the importance of YM for¨ perishable commodities. We share our experience with incorporating a¨ YM module in MBA electives. We present background materials,¨ including an HBS airlines case for teaching both analytical and¨ simulation methodologies for YM.

SE27.3 Journals Used in Operations Management Research: The Relative Importance Based on a Citation Analysis Robert J. Vokurka --- TX A&M Univ., Dept. of Bus. Analysis, College Station, TX 77843-4217, (r-vokurka@tamu.edu)

Journal rankings are important for a variety of reasons, most¨ importantly as the basis of academic tenure and promotion decisions.¨ A common approach in other fields is the citations methodology which¨ is used in this study to determine the relative importance of¨ various journals used in OMR.

SE27.4 Does OR Have a Practical Perspective? Todd Schultz --- Augusta Coll., Sch. of Bus., Augusta, GA 30904-2200, (tschultz@ac.edu)

Operations management courses may provide little of what industry¨ wants and needs. We report the results of a regional, 3-year study¨ which suggests that OM 'principles' do not prepare students for OM¨ positions and leads employers to question the value of an OR¨ approach.