Thanks for your comments. I did not see any direct references to RFID data at the conference, but there were many simultaneous tracks so it’s possible that someone was covering this topic somewhere. I know that many companies have integrated detailed product tracking into their supply chains. I think it’s become part of normal operations for sophisticated manufacturers and retailers.

I guess I’m not surprised that the searches for RFID have decreased. I suspect that there was a lot of activity a few years ago after Wal-Mart imposed their supplier mandate. Once that initiative slowed down, the searches probably slowed down as well.

This is a good conference and I hope you can make it next year.

Thanks,

Rob

By chance, have you noticed a rise in interest for the use of RFID chips (active or passive) to enabled more detailed tracking within business operations?

According to google’s analytic software for global search (your recommendation in your first takeaway), the searches surrounding RFID have decreased since 2004, though it seems that the market for RFID-enabled products and systems (inventory tracking, access control, and most recently the integration of RFID-enabled event credentials with attendee social media at live events – think Coachella) is growing.

Just wondering if it’s a key topic at the Business Analytics and Operations Research conference, seeing that in our industry (live events) it’s growing tremendously?

Thanks again!